The makers of the world-renowned Red Stripe lager and everyone’s favorite emissary of happiness, the Red Stripe Ambassador, are bringing some fun to one of the biggest days of the year, Tax Day, April 15th, with new Red Stripe Light.
Red Stripe Light gives consumers just what they want in a light beer – easy-drinking, refreshing taste with more personality and a break from today’s stodgy mainstream light beers, perfect for celebrating the passing of another tax day. At 4.1% ABV vs. Red Stripe at 4.7% ABV, Red Stripe Light recently arrived on US soil in neighboring Miami and will soon have national distribution and national popularity, too. It is packaged in a lighter, but distinctively labeled iconic “stubby” amber bottle, and brewed by the original brewer, Desnoes & Geddes Ltd. in Kingston, Jamaica.
“If my friends are like me, they don’t like sending their money to other people. They want to keep it for themselves or share it with their family and friends,” commented the Red Stripe Ambassador. “Instead of watching everyone complain about tax day, I’ve decided to keep it happy and share some Red Stripe Light with my friends. Boo Taxes. Hooray beer!”
With his introduction of Red Stripe Light, the Ambassador is also offering clever advice and spreading happiness to everyone. He shares his wisdom and thoughts about tax day and more with friends and fans alike on his new Facebook page, www.facebook.com/redstripe.
The Red Stripe Ambassador’s Advice for Making Tax Day Fun on April 15th
1. Make friends with the people standing in line with you waiting to mail your tax forms. Afterwards, take them out for a Red Stripe or a Red Stripe Light.
2. If you are running late filing your taxes, hurry up!
3. Getting a refund? Invest in some Red Stripe!
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